MAP Policy

Stölzle Lausitz – Minimum Advertised Price (MAP) Policy

Stölzle Lausitz is committed to maintaining the integrity, perceived value, and premium positioning of its glassware and related products. To support our brand, retail partners, and long-term growth, Stölzle Lausitz has adopted this Minimum Advertised Price (“MAP”) Policy.

1. MAP Definition: The Minimum Advertised Price (MAP) for each Stölzle Lausitz product is equal to the Manufacturer’s Suggested Retail Price (MSRP) as listed on the most current Stölzle Lausitz price sheet.

2. Scope of Policy: This policy applies to all forms of advertised pricing, including but not limited to websites, online marketplaces, email campaigns, printed materials, social media, and other public advertising channels. This policy does not dictate the actual selling price in a physical retail store or direct transaction, and retailers remain free to
sell at any price in-store.

3. Authorized Sales Channels: Authorized retailers may sell Stölzle Lausitz products only through their own branded, retailer-owned website and physical retail locations, if applicable. Sales through third-party online marketplaces or platforms are strictly prohibited, including but not limited to Amazon (Seller Central, Vendor Central, or any
Amazon-affiliated program), Walmart.com, Wayfair, eBay, Etsy, Overstock, or any similar marketplace, whether directly or through a third party acting on the retailer’s behalf.

4. Temporary Price Reductions (Sales/Promotions): Retailers may advertise Stölzle Lausitz products below MAP only with prior written approval from Stölzle Lausitz. Approved promotional pricing must be clearly designated as a limited-time sale, may not exceed fourteen (14) consecutive calendar days, and must return to MAP immediately following the promotion period.

5. Prohibited Advertising Practices: Retailers may not advertise discounts, coupons, or price reductions that effectively drop the advertised price below MAP, or use language such as “click for lower price,” “add to cart for price,” or similar tactics that imply pricing below MAP.

6. Enforcement and Compliance: Stölzle Lausitz will monitor advertised prices and sales channels and reserves the right to determine policy compliance at its sole discretion. Violations may result in actions up to and including suspension or termination of supply, removal from authorized dealer status, or loss of marketing, promotional, or cooperative support.

7. Policy Administration: This policy is unilateral and non-negotiable. No employee, distributor, or sales representative is authorized to modify or grant exceptions except in writing from an authorized Stölzle Lausitz executive. Stölzle Lausitz reserves the right to amend or discontinue this policy at any time.